Who can help me with my assignment

Instructions:

Student may choose any ONE of the following events for your assignment:

1. Birthday party  
    
2. Fashion Show  
    
3. Wedding lunch  
    
4. Alumni Re-union dinner  
    
5. Sports Events
    
6. Community Event
    

You are the owner and manager of Dragon Events Pte Ltd.  You have been approached by one of your clients to come up with an event proposal to be held in Singapore in November 2021.

You are to draft a proposal to your client and ensure that it covers the following:

1. Introduction (I am the manager of dragon pte.ltd, and the events are to be held at november 2021. We are going to do something. Your idea.)
    

• The vision and mission of your organisation
   
• The objective of the event, concept and description (the goal of the event/theroy(telling what is an objective, must be SMART, has to be measurable)(concept and description)
   
• The unique selling point (USP) of the event (what is uniqe/what is the concept/what is the selling point)
   

1. Budget for the event (food how much, this and that how much) (forecast budget)
    

• Detail projection of revenue and expenses
   
• Funding of event (e.g. funded, self-funded or sponsorship) see template attachment 1
   

1. Marketing and promotional plan (tactics for marketing promotional)
    

• Social media platform, tickets, posters, etc.
   

1. Division of tasks and individual responsibilities (before and during the event day)(put task by task in order)
    
2. Floor plan and event layout plan- see template attachment 2
    
3. Menu and Beverage Planning (if any)
    
4. Activities and Games (if any)
    
5. Resource Planning (provide a breakdown of the resource list)(equipment, speakers, no, of staff, structure{tent/stage})
    
6. Action Plan
    

• Timeline and deliverables (Gantt chart) – see template attachment 3
   
• Detailed event program including detailed running sheet for the event, see template attachment 4
   

1. Conclusion (your learning outcomes)
    

Sheet1

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EVENT BUDGET

Event Title_____________________________ Date _________________________________________

Est. no of Attendees_____________________

Location _____________________________________

Projected Cost

$

Expenses

Estimated Cost

FIXED EXPENSES

VENUE

Room/ Hall Rental

Furniture Rental

Equipment Rentals(speakers, mics, etc)

Decorations – flowers, hanging light,

Signage

Others

PROGRAMME

Presenter/MC/Speaker

Entertainment

Others:

PROMOTION

Paid advertising

Web development

Special giveaways

Sponsors/ Grant

S (- )

SUBTOTAL (Fixed expenses)

SUBTOTAL /DIVIDE BY NO OF ATTENDDES

+ VARIABLE EXPENSES

FOOD AND REFRESHMENTS

Coffee breaks @ 30

$

Lunch @ $35 pp

Dinner

Beverage @

$

ACCOMMODATION

Single Room

Double Room

LABOUR COST

Part timers

MISCELLANEOUS

Gifts

SUBTOTAL (Variable Expenses)

GRAND TOTAL( Fixed + Variable expenses)

TOTAL COST PER PERSON ( F+V / No of persons)

Sheet1

’20

May Jun July Aug Sept Oct Nov

Schedule of

TASKS

RESPONSIBILITY

May

Jun

July

Aug

Sept

Oct

Nov

Dec

Jan ’21

Feb

Mar

Apr

Planning- idea, obj, concept

Gantt Chart

CFSE Assignment – Event Proposal

Sample Structure/ Outline

———————————————————————————————————-

–

COVER PAGE

————————————————————————————————————

CONTENT

PAGE

———————————————————————————————————–

The Dragon Events Pte Ltd is pleased to enclose our proposal for your …………….event

on

………………………………………………………………………………………

….

I. Our vision and mission of our company is: ……………………………………………………………………………………………………………………………………………………………………………………………

…………………………………………………………………………………………….

———————————————————————————————————-

The objectives of the event are:

1.

2

.

3.

4.

5.

The concept for your/the event ……………………………………………………………….

…………

……………………………………………………………………………………..

………………………………………………………………………………………………..
………………………………………………………………………………………………..

The unique selling point for this event is/are ………………………………………………..

II. The budget for the event is as attached in Figure 1 in the Appendix. The total cost for dinner will be $ per person.

III. Marketing and promotional plan

IV. The Gantt chart attached in Figure 2 in the appendix display the time line of the

planning and responsibilities.

V. The proposed Floor Plan is as attached in Figure 3 in the Appendix

VI. The menu for food and beverage according to your request are as follows:

VII. We proposed the following activities and games for the evening as follows:

VIII. We are pleased to share with you the resource planning for:

Manpower

…………………………………………………………………

…………………………………………………………………

Equipment

Structure

Transport

IX. The proposed Event Programme is as attached in Figure 4 in the appendix.

As you can see the event…………………………………………………………..

……………………………………………………………………………………..
……………………………………………………………………………………..
………………………………………………………………………………………

We hope the proposal is agreeable by you and we are happy to discuss further on any amendments that you may have. We look forward to be able host your event.

References

2

Sheet1

Back Area Back Area

Entrance/Exit

EVENT FLOOR PLAN

Back Area

Entrance/Exit

Foyer

Programme Agenda

Event:

Venue:

Date:

TIME

AGENDA

REMARKS

CFSE Assignment – Event Proposal

Sample Structure/ Outline

———————————————————————————————————-

–

COVER PAGE

————————————————————————————————————

CONTENT

PAGE

———————————————————————————————————–

The Dragon Events Pte Ltd is pleased to enclose our proposal for your …………….event

on

………………………………………………………………………………………

….

I. Our vision and mission of our company is: ……………………………………………………………………………………………………………………………………………………………………………………………

…………………………………………………………………………………………….

———————————————————————————————————-

The objectives of the event are:

1.

2

.

3.

4.

5.

The concept for your/the event ……………………………………………………………….

…………

……………………………………………………………………………………..

………………………………………………………………………………………………..
………………………………………………………………………………………………..

The unique selling point for this event is/are ………………………………………………..

II. The budget for the event is as attached in Figure 1 in the Appendix. The total cost for dinner will be $ per person.

III. Marketing and promotional plan

IV. The Gantt chart attached in Figure 2 in the appendix display the time line of the

planning and responsibilities.

V. The proposed Floor Plan is as attached in Figure 3 in the Appendix

VI. The menu for food and beverage according to your request are as follows:

VII. We proposed the following activities and games for the evening as follows:

VIII. We are pleased to share with you the resource planning for:

Manpower

…………………………………………………………………

…………………………………………………………………

Equipment

Structure

Transport

IX. The proposed Event Programme is as attached in Figure 4 in the appendix.

As you can see the event…………………………………………………………..

……………………………………………………………………………………..
……………………………………………………………………………………..
………………………………………………………………………………………

We hope the proposal is agreeable by you and we are happy to discuss further on any amendments that you may have. We look forward to be able host your event.

References

2

Sheet1

$

$

$

$

$

$

$

$

$

$

$

$

$

$

$

Others

$

SUBTOTAL $

$

$

EVENT BUDGET

Event Title_____________________________ Date _________________________________________

Est. no of Attendees_____________________

Location _____________________________________

Projected Cost

$

Expenses

Estimated Cost

FIXED EXPENSES

VENUE

Room/ Hall Rental

Furniture Rental

Equipment Rentals(speakers, mics, etc)

Decorations

Signage

Others

PROGRAMME

Presenter/MC/Speaker

Entertainment

Others:

PROMOTION

Paid advertising

Web development

Special giveaways

Sponsors/ Grant

S (- )

SUBTOTAL

+ VARIABLE EXPENSES

FOOD AND REFRESHMENTS

Coffee breaks

Lunch

Dinner

$

ACCOMMODATION

LABOUR COST

Part timers

MISCELLANEOUS

GRAND TOTAL

DIVIDE NO. OF ATTENDEES

TOTAL COST PER PERSON

Assignment Handout

Programme Name: Higher Diploma in Travel, Tourism & Events Management

Module Name: Culture, Festivals, and Special Events Management

Assignment Learning Objectives:

1. Describe the key principles and concept of the strategic planning function of

events planning.

1. Develop and manage events from initial idea to evaluation and identify

requirements and select the right tools, people and resources to meet demand.

1. Effectively plan, schedule, budget and manage the event process.

1. Develop a strategy to market an event using integrated marketing approach

1. Analyse apply risks management strategies to mitigate and avoid potential

problems with events.

Assignment Introduction:

Event planning has become an important consideration for any entity wishing to promote its business. Promotional events are now necessary for any organization’s marketing plan. Carefully planned events allow organizations a closer, more personal means of interacting with current or potential customers or supporters.

The success or failure of a business can be determined, in large part, by the events it sponsors.

Event planning can be defined as the coordination of all aspects of an event, including budgeting and program development. Designing and producing an event is analogous to a live stage production.

Once the event begins, there is no turning back. There is no guarantee of a successful outcome; however, event organizers can plan, prepare, and be prepared for the unanticipated (Allen, 2000, KE Holley,2001).

Instructions:

Student may choose any ONE of the following events for your assignment:

1. Birthday party

2. Fashion Show

3. Wedding lunch

4. Alumni Re-union dinner

5. Sports Events

6. Community Event

You are the owner and manager of Dragon Events Pte Ltd. You have been approached by one of your clients to come up with an event proposal to be held in Singapore in November 2021.

You are to draft a proposal to your client and ensure that it covers the following:

1. Introduction

1.1 The vision and mission of your organisation – See Lesson 2

1.2 The objective of the event, concept and description – See Lesson 2

1.2.1 Objectives of the Event

1.2.2 Concept

1.2.3 The unique selling point (USP) of the event – Lesson 3

1. Budget for the event

· Detail projection of revenue and expenses

· Funding of event (e.g. funded, self-funded or sponsorship) see template attachment 1 – Lesson 5

1. Marketing and promotional plan – Lesson 6

· Social media platform, tickets, posters, etc.

1. Division of tasks and individual responsibilities (before and during the event day) – Structure – Lesson 2

1. Floor plan and event layout plan- see template attachment 3 – Lesson 8

1. Menu and Beverage Planning (if any)

1. Activities and Games (if any)

1.

Resource Planning – no of staff, equipment/speakers, structure (tent, stage)

1. Action Plan

· Timeline and deliverables (Gantt chart) – see template attachment 2 – Lesson 5

· Detailed event program including detailed running sheet for the event, see template attachment 4

1. Conclusion (your learning outcomes)

The report must contain the following sections and details:

1. This is an individually assignment,

2. You are to choose one of the event theme given, with the approval of your lecturer.

3. You are required to write a report of 3000 words, +/- 10%.

4. It must be supported by academic literature reviews on the subject matter for all points.

5. The report must follow the correct format:

· Please type 1.5 line spacing

· 2 lines spacing between each paragraph

· Use Times Roman, 12 point font

· All pages of your assignment must be numbered appropriately and justified

· Title the headers and/or sub headers (if applicable) and provide relevant tables and figures (if necessary).

6. Please use the ‘spelling and grammar’ function in Microsoft Word to ensure there are no spelling or grammar errors.

7. You must use in – text citations and end-text reference list based on Harvard style of referencing format. Please note that some marks may be deducted for incorrect referencing. Sources from the Google and Wikipedia are excluded.

8. All sources must be acknowledged in a “list of references” employing the Harvard system. This must be included at the end of report. When something is taken from source, it must be referenced.

9. Individual are to submit your assignment through the Safe Assign link through Blackboard, the last submission being the final Safe Assign originality report.

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Assessment Methods

This assignment contributes 80% to your overall assessment. Please refer to your module descriptor for more details on presentation and report assessment rubrics.

Due Date 29 May 2020