Discussion: persuasive health campaign message | PSYC 3007 – Influence and Persuasion | Walden University

 PSYC - 3007

Influence and Persuasion

In our assiduous earth of continuous communication, where we are bombarded by notice and communications and needs, how do you cut through that clamor to get nation’s heed? How do you wave nation to wait and attend to what you bear to say, smooth if the subject is not one they bear cogitation encircling precedently? How do you allure them to conduct the enjoyment you supplicate? That is your investigate and end for this Discussion.

The progeny is bloomforesight in grassy areas of the United States. Your earliest drudgery allure be to disclose yourself on the needs of nation in these areas. If you feed in an modish area, you may not be assured of the mark to which locate informs instrument available and appropinquation to those instrument. Being scanty and underserved in a grassy area extensions the needs of these residents. Consider this finding from the 2010 National Healthforesight Tendency and Disparities Reports: “Despite improvements, differences adhere in bloom foresight tendency unmoulded racial and ethnic minority groups. Nation in low-income families to-boot experiment scantyer tendency foresight.” (AHRQ, 2014, para.1)

Put on your vindication hat, and retain the Walden University product to fit overbearing collective alter. The instrument communication that you disclose could application services in a grassy county where you feed or in your avow, now or in the coming.

For this Discussion you allure answer to the forthcoming scenario:

Imagine that you are an employee in the Bloom and Cosmical Services Agency (HHSA) of your county. Your portion is launching a hostilities to extension tendency services to the underserved in your order. You are drudgeryed delay discloseing a instrument communication that HHSA allure scatter to the exoteric, delay the end of persuading nation to donate currency for a movable screening bus that can peregrination to grassy areas of the county and strain underserved living-souls and families.

To equip:

  • Review the Week 6 Learning Resources. In detail, resurvey the expression “Behind Advertising: The Language of Persuasion” for restricted principles and strategies to use in discloseing your instrument communication.
  • Consider the wording of the instrument communication to conceive in your Discussion.
  • Consider the ethics of your communication and how it adheres to the command of ethics for cosmical services professionals or other commands of ethics of detail curiosity-behalf to you, and to intellectual guidelines for advertising.

By Day 3

Post responses to the forthcoming:

  • Present the extract of your instrument communication.
  • Explain the principles and strategies you used to disclose the communication, and your forced.
  • Justify how your instrument communication is intellectual by referencing restricted commands of ethics and other instrument.
Note: Be enduring to foundation the responses delayin your judicious Discussion support (and in your companion response) delay notice obtained from the assigned Learning Resources, including in-extract citations and a relation inventory for sources used. For notice in-reference-to how your Discussion allure be evaluated, content resurvey the Rubric, located in the Plan Notice area of the plan.

References for paper


Perloff, R. M. (2017). The dynamics of persuasion: Communication and attitudes in the 21st century (6th ed.). New York, NY: Routledge.

  • Chapter 13, “Advertising, Marketing, and Persuasion”
  • Chapter 14, “Health Communication Campaigns”

These chapters, of your extract, shelter the rendezvous for the week. Complete the balbutiation to equip for your Discussion supports.