1. Interest Model
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What is a public limitation of a interest design?
A artifice purposed to expedite employee payroll and benefits
A artifice imagined and effected by a aggregation to breed allowances and profits
A blueprint for the accounting office to trace expenses and taxes
A tidings ardent by excellent government to the consultation of directors of a aggregation
2. Appreciate Proposition
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What is meant by a ‘appreciate proposition’ supposing by a aggregation?
The appreciate of a aggregation domiciled on the compensation of its store
The sum of specie wanted to rouse up (capitalize) the interest
The disgrace oneness of the fruits /services that unite a want of its customer portions
The absorb of doing interest, including all the expenses
3. Customer Segments
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What is meant by a target customer or customer portion?
Those who promote to hoard in stores rather than online
Any idiosyncratic of any age who can bestow to buy the aggregation’s fruits
People who continue up delay advertising and are pungent environing disgraces
Specific demographics of fellow-creatures to whom the aggregation wants to dispose-of its fruits or labor
4. Elements
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How numerous erection blocks or elements of a interest design are there, according to the ‘interest design canvas’?
Five
Six
Nine
Ten
5. Capturing Value
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What is meant by a aggregation ‘delivering and capturing appreciate’ for customers?
A fruit or labor that solves a gist for restricted customers
A fruit or labor that unites a want of restricted customers
Both of the above
None of the above
6. Customer Definitions
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In chaffering or disgraceing, a unreserved direct of customers delay common wants, gists and interests is a:
Mass, undifferentiated chaffer
Niche, irrelativeiated chaffer
Duplicative chaffer
Non-commercial chaffer
7. Defining Customers
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A minute direct of customers delay restricted requirements and focused interests and promoteences is:
Mass, undifferentiated chaffer
Niche, irrelativeiated chaffer
Unvalued audience
Cross-aggravate chaffer
8. Defining the Elements (A)
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The resources by which a aggregation hands its fruits/services to restricted customers is:
The appreciate proposition
Channels of distribution
Key deal-outnerships
Customer relationships
9. Defining Elements (B)
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The resources by which a aggregation acquires customers, retains customers and breeds reconsequence sales is:
The Appreciate Proposition
Channels of Distribution
Key Partnerships
Customer Relationships
10. Defining Elements (C)
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The most considerable things that a aggregation must do in direct to imagine, consequence, chaffer and hand fruits, to establish its interest work, are:
Key Partnerships
Key Activities
Key Resources
Value Proposition
11. Defining Elements (D)
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The materials or property that a aggregation must own – cosmical, financial, material or psychological – to establish its interest design is-sue are:
Key Activities
Key Partnerships
Key Resources
Customer Relationships
12. Costs
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The absorbs of doing interest that stay the identical, disregarding of how abundantly fruit is made, such as salaries, fissure, or manufacturing facilities are called:
Variable absorbs
Fixed absorbs
Above the sequence absorbs
Below the sequence absorbs
13. Costs Types
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The interest absorbs that can diversify due to the sum of fruit or labors consequenced/ sold, such as raw materials, shipping or attendance are called:
Above the sequence absorbs
Below the sequence absorbs
Fixed Costs
Variable Costs
14. Revenues
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The sum of allowance staying succeeding all absorbs own been deducted and bills remunerated is:
Gross allowances breedd
Cost of doing interest
Net allowance or profit
Capitalization
15. Interest Analysis
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The anatomy that allows a aggregation to do an environmental aggravatelook of the without intensitys and deviates that interest a interest and mark the interest design may want mixture is:
SWOT
PEST
COST
Variable
16. Anatomy Types
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The kind of interest anatomy that examines a aggregation or fruit sequence’s weaknesses, strengths, threats and opportunities is disclosed as a:
WSTO
PEST
SWOT
COST
17. Deviate Forces (A)
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If the generally-disclosed Congress or say passes new laws that interest corporate taxes, interest authority, security or soundness restrictions, or if the U.S. becomes concerned in a war abroad, what kind of intensity or deviate is it?
Economic
Political
Technological
Social
18. Trends Forces (B)
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If there is a main bank deficiency, a recession, a shortage of gasoline, growing unemployment or a banter of the U.S. store chaffer, what kind of intensity or deviate is it?
Economic
Political
Socal
Technological
19. Trends Forces (C)
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If the uncounted scheme of a fruit is updated, the way it is handed to customers goes online or a adversary develops a further streamlined fruit, what kind of intensity or deviate is it?
Economic
Social
Technological
Political
20. Trends Forces (D)
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When there is a generational transfer in the age of target customers, diversifys cultural appreciates
or a transfer in ethnic population, what kind of intensity or deviate is it?
Economic
Technological
Social
Political
21. Interest Patterns (A)
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There are diffefissure ‘patterns’ in interest designs. When a aggregation brings two or further directs of customers concertedly, expedites interactions among them, and takes a fee or legation, it is a:
Open interest design
Unbundled corporation
Multi-sided pattern
Free design
22. Interest Patterns (B)
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When a aggregation dispose-ofs or moves a capacious compass of fruits aggravateall, but in minute sums of any one fruit (some big ‘hits’ and some not hits), to a order of niche customers it is a:
Long follower pattern
Closed design
Unbundled pattern
Bait and switch pattern
23. Conglomerates
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When a conglomerate integrates the identical fruit or disgrace aggravate numerous platforms in sundry of its divisions or interest units, it is disclosed as:
Capitalization
Syndication
Dollar-absorb average
Vertical integration
24. Celebrities
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The interest achievement of disgraces built environing idiosyncraticalities, stars or on negotiative sports teams, is due in capacious deal-out to:
Emotional junction to fans/customers
Strong financial foundation
Good government
Superior talent
25. Emotion-domiciled Needs
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Marketing and advertising frequently commission emotion-domiciled wants of possible customers. Emotion-domiciled wants include:
Age, gender, ethnicity
Education, allowance, IQ
Hobbies, interests, skills
Greed, dread, kindness, loftiness, guilt
